Why Every Business Needs a Sauna
If you're running an accommodation, gym, or another type of wellness business in the South West, you've probably noticed the growing demand for high-quality, immersive experiences. Guests and clients are looking for more than just a place to stay or train—they’re seeking relaxation, recovery, and a deeper sense of well-being.
That’s where a custom sauna can make all the difference.
At Steam Lodge, we craft fully self-contained sauna units, designed to seamlessly integrate into your space with minimal setup. Whether you're looking to enhance your guest experience, attract new clientele, or increase your revenue, a sauna is a powerful investment in your business.
Why Add a Sauna to Your Business?
A sauna isn’t just an amenity — it’s an experience that improves your offering and sets you apart. Here’s how:
Increase Bookings & Guest Satisfaction – Accommodations with wellness amenities attract more guests and higher nightly rates. Saunas create a premium experience guests will remember (and return for).
Enhance Recovery & Wellness Spaces – Whether in a gym, retreat, or wellness centre, a sauna provides physical recovery benefits, from muscle relaxation to stress relief and circulation improvement.
Year-Round Appeal – Unlike seasonal attractions, a sauna is a drawcard in every season, keeping guests engaged and boosting revenue even in quieter months.
High-Impact – Our saunas are self-contained and easy to install, requiring only mains power. They’re built to withstand the elements, meaning minimal upkeep and maximum value for your business.
Investment & ROI – How a Sauna Pays for Itself
Adding a sauna to your business isn’t just about creating an experience—it’s a smart investment with tangible returns. Here’s how:
Increase Guest Spend – Guests are willing to pay more for a premium wellness experience, leading to higher average bookings and extended stays.
Monetise Wellness Sessions – Gyms and wellness spaces can offer sauna memberships, casual sessions, or recovery packages, creating a new revenue stream.
Stand Out in the Market – A sauna is a unique differentiator, helping you attract wellness-conscious travellers and repeat customers who prioritise recovery and relaxation.
What’s Next? Let’s Make It Happen
If you’ve been thinking about adding a sauna to your business, we’d love to chat.
At Steam Lodge, we’re passionate about working with local South West businesses to create wellness spaces that feel seamless, authentic, and built to last.
Interested? Drop us a message or send an email, and we’ll send over all the details you need to get started.
hello@steamlodge.com.au
Your guests and clients will thank you. 🔥
